Humber Polytechnic’s cosmetics students hosted the Blush N Bloom event at the Centre for Entrepreneurship on Nov. 28. The event highlighted NUDESTIX’s eco-conscious innovations, particularly their new Blush Stax product.
Live makeup demonstrations and cosmetic appointments brought sustainability and creativity to the forefront, underscoring how Humber students are leading industry trends.
The Blush N Bloom event exemplified how Humber’s curriculum equips students with practical industry skills.
Brendan Yhip, a professor in the cosmetic management program, highlighted the event’s significance.
“This event really showcased the students’ talents and their ability to bring together different aspects of what they’ve learned. It was about encouraging them to push their creative boundaries and demonstrate their expertise in a professional setting,” he said.
The event brought together talents from various disciplines. Students were divided into teams responsible for social media, marketing, and product demonstrations. This collaborative effort fostered teamwork and professional growth, preparing them for industry challenges.
“I treated the students as employees of their own event. They were responsible for everything from marketing to event execution, which mirrors the real-world demands of the beauty industry,” Yhip said.
NUDESTIX’s Blush Stax stood out in the event. The cruelty-free, vegan, and eco-friendly blush can be used as a lip stain, eye shadow, and contour, offering a versatile and sustainable solution for beauty enthusiasts.
Kritika Thakur, a student makeup artist for the event, shared her excitement about working with the product.
“This was my first time using NUDESTIX, and it was a great experience. The multitasking features of the Blush Stax amazed me,” she said.
Thakur also said the importance of the event and how it was a platform for learning and growth.
"I gained lots of experience. I learned how to communicate, gather with people, talk to them, and even how to do the demos. It was a really good thing for my growth," she said.
Saakshi Modi, the project manager of Blush N Bloom played an important role in organizing the event. Her responsibilities included ensuring deadlines were met and motivating her classmates.
“My role as project manager mainly included giving everybody a direction, making sure everybody is keeping up with the deadlines, and getting people in the class excited about the event,” Modi said.
Despite challenges such as sponsor coordination, Modi and her team delivered a polished and professional event.
“Getting donations from sponsors was one of the most essential challenges, and if they weren’t responding, we had to make sure we had a backup," she said. "What I saw today was incredible. Within ten minutes, we knew what to do because we had such a clear picture of how the event was going to look.”
The emphasis on sustainability resonated with attendees, as many inquired about the eco-friendly aspects of the products.
“I had two or three people come in today and ask me if the product is sustainable and I loved those questions," Modi said. "Seeing that awareness and consciousness in this generation is amazing, and it shows how much people care about eco-friendly and cruelty-free products."
The collaboration between Humber Polytechnic and NUDESTIX is evidence of Humber’s dedication to fostering meaningful industry relationships. Events like Blush N Bloom enhance students’ skills and address emerging trends in sustainable beauty.
“Working with an industry product like NUDESTIX really pushes students to think with an industry mindset. Learning how to speak about the product, sell it, and apply the knowledge from both the brand and their classes," Yhip said. "It’s a lovely mix of innovation and education. It’s a tangible experience for them.”
As Yhip reflected on the success of the event, he noted its broader implications.
“We showed that cosmetics can be for everyone and that sustainability and innovation are the future," Yhip said. "This is just the beginning for our students as they lead the way in redefining beauty.”
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